Watchfire Signs Grows 2019 Sales Force by 25 Percent; Plans to Continue Expansion
January 15, 2020 SignIndustry.com e-Newsletter
It Costs How Much? Determining What It Costs to Sell Your Signs the Right Way.
Pricing your products or services sold is determined first by costing. Do you have any idea of what it costs to sell a sign or banner? For that matter, what does it cost to open the doors to your sign business each day? Pertinent questions that will influence your pricing.
Sign Pricing Series - Pricing Approaches and Accuracy
This series on pricing and estimating will address the most common pricing approaches for different segments of the sign and graphics industry.
Taking It All Off...Vinyl that is.
Right now there are multiple opportunities to create a tremendous cash stream. The question is, 'Which companies will recognize the opportunities, respond to them, and thrive?'
Achieving Innovation in Large Format - A Conversation with Signs.com CEO Kirk Green
Earlier this spring, Ferrari Color was acquired by Signs.com, a fast-growing online seller of large-format graphics. The news attracted attention, in part because Ferrari Color was such a well-known pioneer in the large-format graphics business.
Volumetric LED Illumination Considerations
With the advent and almost total acceptance of LED modules with 'optics' it would be easy to think everything should be 'easy?' Wrong!
Changing Employment Regulations
In the past several months, SGIA has seen the U.S. Department of Labor (DOL) issue three proposed rules that, once finalized, will impact employment policies. Let's look at how they will affect us.
Create Eye-Catching Graphic Designs...Just the Basics on Fonts and Distance
Basic color combinations, font styles, margins and graphics usage in successful designs at proper distances.
Directionality Films and Auto Wraps
I've been seeing a lot of discussions online about whether or not certain color change films are directional. So let's take a closer look.
Cut and Sew: Opportunity Abounds, But It's Not for the Faint of Heart
The addition of cut and sew services to a garment decorator's business can provide a true value-added service that has the potential to increase business and attract new customers.
Finishing Opportunities in the World of Wide-Format Printing
More than just sewing on a machine, the finishing process requires an individual to be multifaceted with the capacity to handle all it entails.
Solving Screen Printed Edge and Surface Problems
Sometimes in the screen making, or screen printing, process problems can arise that have to be solved immediately. After all, time is money! Those problems may occur without any known cause, resulting in more time spent on determining what happened and how to resolve it.
Viewing Distance: The Misunderstood Concept
Understanding viewing distance is a concept that has to be taught and examples are about the best way to do so.
School District Gets High Marks for Exterior Sign Upgrades
LED displays effectively and quickly communicate to constituents
Is Your CNC Router Still Fit for Purpose?
While the older machine may still work just fine, it may be time for an upgrade, just the same.
Gilding: Time-tested Tips from Modern-day Pros.
Gilding is an ancient art that dates back to Egyptian times.
Choosing the Right Vendor
Making sure you align your company with vendor partners who will assist you in integrating their new product/service offering long-term are crucial to your success.